It’s Peanut Butter JELLY Time

First it was chokers, then it was claw clips. And now, these colorful '90s sandals are back.

Editors of Late Checkout

June 20, 2024

Photo credit:

Every '90s kid can rejoice – jellies (yes, the candy-colored, squeaky shoes of your youth) are back, baby.

Jaws dropped when a modern, caged-sandal version of jellies strutted down The Row’s pre-fall 2024 show and who better to bring back the nostalgic summer staples than Mary Kate and Ashley Olsen, the ultimate '90s fashion girls?

Photo Credit: The Row/Vogue

Since debuting the shoe on the runway, The Row’s Mara flat ($890) has sold out online and inspired celebrity looks, including popping up on Taylor Swift, Blake Lively and Jennifer Lawrence.

Today’s jellies are more functional, less PVC pipe-dream and meant to be layered with denim and subdued looks, adding a pop of color (ahem, the jelly) to basics (the peanut butter and bread, if you will). If you don’t want to treat your tootsies to jelly, you can always adopt the look in other accessories. We've got plenty of options for ya.

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